What is “Retail eCommerce”? When comparing retail and eCommerce, you’ll find out that both of those things offer a very similar concept – they determine what happens when a product is sold to a individual customer, except one of them is executed entirely through the internet. Retail can be carried out in a number of ways : stores, mails, even direct sales, while eCommerce involves commercial transactions that are mostly conducted through the internet. There’s also a well-known term that is “retail eCommerce sales”, which is defined as the sale of products or services where the transaction process is done entirely online. Read more about ecommerce websites here.